The ICON

As part of my MSc UX Design program, I designed a landing page for “THE ICON,” a new battery-powered maritime vehicle. The aim was to create a digital experience that combines sustainability, luxury, and innovation. The page integrates high-quality images, product details, and a sleek menu for easy navigation, presenting “THE ICON” as a luxurious yet eco-friendly choice.

The scrollable desktop landing page includes product information, key features, high-quality images, a web push notification and offer, and a menu for easy navigation. The design harmoniously integrates these elements and presents “THE ICON” as a luxurious and sustainable choice. This project highlights the ability to merge different design intentions into a coherent digital presentation.

This project, completed during my MSc UX Design program, focused on creating a landing page for “THE ICON,” an innovative battery-powered maritime vehicle. The goal was to offer a digital experience that unites sustainability, luxury, and forward-thinking design, embodying the essence of “THE ICON” itself.

The scrollable desktop landing page features detailed product information, key features, and high-quality images to draw users into the world of luxury and eco-conscious technology. A web push notification feature and an exclusive offer add interactivity, while a sleek, intuitive menu ensures easy navigation across sections. The design harmoniously brings together these elements, making “THE ICON” stand out as a premium and sustainable option in the maritime market.

This project highlights my ability to merge diverse design intentions—sustainability, luxury, and innovation—into a cohesive digital presentation that captures the spirit of “THE ICON.”